In an article based on research done by emaillabs, MarketingSherpa reports that on average, readers spend between 15-20 seconds reading email they chose to open.
The article also reports, readers span about 50 words, fewer if there are graphics to view.
It appears to me, the online consumer is becoming more sophisticated in their online behavior. […]
Email list building is like this in that you must continually be monitoring your results and take alternative actions to create different results. The same goes for opt-in list building. I only got flames for failing to follow through with the idea by giving some advice on building your own email list. […]
As a promoter, sticking with traditions means of advertising is a challenge. One has to wonder if these priting methods are effective, and if not, what can be done to enhance the promotion.
When asked “what business are you in” many business owners often identify an industry, for example, “I’m an accountant” or “I run a beauty salon ” or “I own a restaurant.” But claiming to be part of an industry is not what attracts customers. Customers come to you because you offer a specialty.
For example, which […]
I’m very sorry for my absence.
For the past 5 days I was bed ridden with a terrible cold.
Although it was not very much fun to be sick, it was
somewhat of a blessing.
It gave me a chance to really sit back and reflect over the
past nine months in my network marketing business.
It also […]
If you are a loan officer or mortgage broker looking to score some more customers the easy way, here are a few good ideas for a marketing strategy.
During the entire process of getting a loan ready for closing, you and your customer are met with more than one reason to celebrate other than at the […]
Writing for machines may seem a strange way to proceed with the preparation of a press release - but it is one component to writing a successful press release that can result in a massive PR-payoff.
There are certain basics that anyone wanting to achieve high search engine rankings need to fulfil. But there is […]
Common Sense Email
by Bob Osgoodby
Now there is no law that says you have to follow these rules, but if you are in business on the Web, you should definitely pay attention.
Rule #1 - Turn off your CAPS LOCK - Some people seem to feel that if they write their […]
Virtual trade shows are gaining momentum as a way to encourage participation in the event - both live and online. Here are a few ideas to help you expand your trade show - virtually.
1.Provide a map of the show floor that matches the live show. Link each booth on the map to the vendor’s virtual […]
Many web site and blog site owners often find themselves in a situation where they want to hire a ghost writer. However many times they remain hesitant and terrified that the whole thing could go terribly wrong.
This fear is not unjustified. It is true that many who take the bold step and hire a ghost […]